Klaviyo Paid Ads Strategy: Turn Customer Data Into Better ROAS
Use a Klaviyo paid ads strategy to retarget high-intent shoppers, build better lookalikes, and turn social conversations into subscribers.
Jul 24, 20266 min read
Email Marketing
276 articles on email marketing.
Klaviyo Instagram Integration: Turn Social Engagement Into Owned Customer Data
Klaviyo Instagram integration turns DMs, comments, and tags into consented subscribers and richer customer profiles. Here’s how to use it well.
Jul 24, 20266 min read
Klaviyo Composer: Why AI Campaign Agents Are Becoming the New Marketing Workflow
Klaviyo Composer turns customer data into ready-to-review campaigns. See what K:LDN’s AI and social launches mean for modern marketers today.
Jul 24, 20267 min read
Turn Creator Research Into an Email Growth Pipeline
Build an email growth pipeline by researching relevant creators, personalizing outreach, tracking subscriber quality, and designing the right signup path.
Jul 24, 2026
CRAFTD’s retention playbook: Make automation the operating system, not the afterthought
Learn how CRAFTD used ecommerce retention automation, unified profiles, post-purchase flows, and event-based messaging to support repeat purchases.
Jul 24, 2026
Your Email List Is a Relationship Map, Not a Subscriber Count
Learn how to treat your email list as a relationship map, using engagement, purchases, and audience context to find collaborators, customers, and insights.
Jul 24, 2026
The Next Email Analytics Battle Is Turning Insight Into Action
Subscriber engagement analytics helps creators turn audience signals into segments, attribution insights, and focused actions—not just another dashboard.
Jul 24, 2026
Kit’s Calendly Integration Turns a Booking Link Into an Email Automation Trigger
Learn how Kit’s Calendly integration turns bookings, reschedules, and no-shows into email automation triggers for follow-up, onboarding, and segmentation.
Jul 24, 2026
Your Opt-In Dashboard Is a Growth Prioritization Tool, Not a Scoreboard
Use Kit forms and landing pages analytics to compare opt-ins, diagnose traffic or conversion issues, and prioritize smarter email list growth decisions.
Jul 24, 2026
Kit’s Newsletter Sponsorships Make Monetization an Editorial Workflow, Not a Sales Job
Kit Newsletter Sponsorships helps creators review, schedule, and track CPC ad placements while protecting editorial control, disclosure, and reader trust.
Jul 24, 2026
Your Email List Is a Network Map, Not Just a Broadcast Channel
Learn how Subscriber Signals turns your email list into a network map to find relevant collaborators and partners while respecting subscriber trust.
Jul 24, 2026
The 8 Email Subscriber Types Are Funny—Until You Treat Them Like a Segmentation Strategy
Explore 8 email subscriber types and turn their behavior into smarter segmentation, better timing, useful content, and stronger trust—without rigid labels.
Jul 24, 2026
Why Kit’s New York Studio Is Really an Email-Marketing Feature
Kit Studios NYC shows how an email platform can turn a recording space into a creator-growth funnel, helping users make content worth subscribing to.
Jul 24, 2026
The First Abandoned-Cart Email Should Be a Reminder, Not a Rescue Mission
Learn why the first abandoned-cart email should be a timely reminder, with the right product, return link, and calm message—not an immediate discount.
Jul 24, 2026
Kit Adds Connection Requests to Turn Creator Discovery Into Real Newsletter Partnerships
Kit connection requests help creators find relevant newsletter partners, start private outreach, and turn Creator Network referrals into collaborations.
Jul 24, 2026
The Newsletter Growth Lesson Behind Chris Koerner’s “Focus Is Overrated” Take
Learn the newsletter growth strategy behind Chris Koerner’s “focus is overrated” view: test ideas, segment readers, use feedback, and build momentum.
Jul 24, 2026
Migrating From Substack to beehiiv Is Easy—If You Treat It Like an Audience Operations Project
Migrating from Substack to beehiiv goes beyond importing subscribers. Protect content, paid subscriptions, SEO, and the reader experience during migration.
Jul 24, 2026
What a Minimal “Future” Teaser Can Teach Newsletter Brands About Building Anticipation
Learn how newsletter teaser marketing builds anticipation with RSVPs, consistent signals, and follow-up plans that turn launch attention into action.
Jul 24, 2026
Beehiiv Copilot Signals the Next Newsletter Advantage: Turning Audience Data Into Action
See how Beehiiv Copilot turns newsletter audience data into segments, products, campaigns, and workflows—while keeping key decisions with human operators.
Jul 24, 2026
beehiiv’s New Visual Editor Is Really a Workflow Bet, Not Just a Design Update
beehiiv Visual Editor changes newsletter workflows by reducing layout friction, speeding experimentation, and keeping pre-send email QA in the process.
Jul 24, 2026
Beehiiv’s Monetization Pitch Is Bigger Than Newsletter Subscriptions
Explore beehiiv monetization beyond subscriptions, including digital products, group plans, sponsorships, ad networks, metered access, and fees.
Jul 24, 2026
beehiiv’s Community Launch Is Really a Bet on the Newsletter as a Business Hub
beehiiv Community connects newsletters, podcasts, memberships, and discussions in one audience-focused platform for independent media businesses.
Jul 24, 2026
Will Spreading a 50,000-Email Send Over Two Hours Improve Deliverability? Usually, No.
Does spreading email sends over two hours improve deliverability? Learn when pacing helps, why random delays usually do not, and what matters more.
Jul 24, 2026
Marketing Isn’t Saturated—Generic Email Is
Email marketing segmentation helps small businesses compete in crowded inboxes with relevant messages, simple automation and smarter testing.
Jul 24, 2026
The List vs. the Message Is the Wrong Email Marketing Debate
Audience-message match makes email marketing more effective: align subscriber expectations with relevant messaging, clear offers, and useful next steps.
Jul 24, 2026
Video in Email Still Isn’t a Coding Problem—It’s a Fallback Problem
Learn why video in email is a fallback problem, plus practical ways to use thumbnails, GIFs, CTAs, testing, and tracking for stronger campaigns.
Jul 24, 2026
For MVP SaaS, Don’t Make the Email Gate Your First Test
Learn why a SaaS email gate can hurt MVP learning, and how preview-first testing, clear value, and funnel metrics can build trust and improve leads.
Jul 24, 2026
The Unsubscribe Link Is a Deliverability Feature, Not a Leak in Your Funnel
Learn how unsubscribe link deliverability practices reduce spam complaints, support compliance, and help senders reach subscribers who want their messages.
Jul 24, 2026
Inbox Placement Tests Are Useful—But They Shouldn’t Be Your Deliverability Verdict
Inbox placement tests reveal setup issues, but they cannot predict inbox decisions. Compare them with provider-level engagement and authentication data.
Jul 24, 2026
Your Fashion Emails Aren’t Failing Because They’re Too Visual
Learn why fashion email deliverability depends on frequency, relevance, authentication, and subscriber trust—not simply using fewer images or less HTML.
Jul 24, 2026
The Problem With a 48x Email ROI Claim Isn’t the Number—It’s What Gets Counted
A 48x email ROI claim needs more than a big number: examine attribution, incrementality, costs, and what consolidation changes for lifecycle marketing.
Jul 24, 2026
A 1% Unsubscribe Rate Isn’t the Real Problem With a Fast-Growing Lead Magnet
A high lead magnet unsubscribe rate may signal unclear expectations. Learn how to set cadence, offer preferences, and improve retention without panic.
Jul 24, 2026
Gmail Promotions Isn’t a Graveyard—It’s a High-Intent Shelf
Gmail Promotions tab emails can drive action when they are relevant, trusted, and useful. Learn how to improve engagement beyond opens and placement.
Jul 24, 2026
The Best Shopify Email AI Won’t Send More Campaigns—It Will Make Better Decisions
Shopify email AI can turn store signals into campaign opportunities, with human approval, audience guardrails, and measurement for incremental value.
Jul 24, 2026
In the AI Content Flood, Your Newsletter’s Human Point of View Is the Product
Human point of view gives newsletters an edge as generic AI content spreads. Learn how to show authorship, use AI responsibly, and build reader trust.
Jul 24, 2026
Stop Marketing to “Dynamics CRM Users”: Build a Newsletter for the Job They’re Trying to Do
Build a Dynamics CRM Newsletter around role and job-to-be-done, not a broad software label. Use self-selection and events to improve relevance.
Jul 24, 2026